The Horror Drive-In Interview With Mark Sieber


HD-I: So, who the hell are you, anyway?

MS: Essentially, I'm no-one.

HD-I: What qualifications do you have for starting this website?

MS: Well, I've been a serious fan of the horror genre for at least thirty five years. I've read thousands of horror and science fiction books and I've seen thousands of movies.

I started a horror fiction message board at a place called Gorezone in 1998/1999. It was just me in the beginning, along with a few friends. I didn't branch off from another community or anything like that. I started out from rock bottom. It was very successful right from the get, due to dogged determination on my part to keep it active and a group of wonderful people that joined me.

I left Gorezone and joined forces with Matt Schwartz, owner of the wonderful Shocklines Bookstore. It quickly became the biggest and most influential forum in horror fiction.

I've had numerous requests to start my own site up and I decided that now was the time.

HD-I: Why did you leave Gorezone?

MS: That's a long, unhappy story and I'm sick of telling it. All I will say is that ARCVILE is one hell of a good guy and his Daily Horror News Page is second to none. Check it out: http://www.gorezone.net/

HD-I: What about Matt?

MS: That was the most difficult thing about making this move. There was no possible way I could make Horror Drive-In work and continue to moderate Matt's insanely busy board. Matt is the best in the business and horror fiction has no bigger friend than he. It hurt me to leave Matt, but he was very understanding.

HD-I: Are you a writer of fiction?

MS: No. Firstly, there are already way too many writers trying to make it…

HD-I: No shit!

MS: (laughs) …and my own abortive attempts at the game of writing fiction show that the world is a better place without me continuing at it.

I'm content to stay behind the scenes. I was once called a catalyst of the genre and I liked that.

HD-I: What is the purpose of Horror Drive-In?

MS: First and foremost, this site exists to celebrate and to support horror.

HD-I: Just fiction? Will you cover movies too?

MS: Of course. I've always considered movies to be the ultimate art form. They are a combination of all or nearly all the forms of artistic extression: Writing, photography, thespianism, choreography, music, etc.

HD-I: Will you only cover horror and science fiction?

MS: No, though they will be the majority of what I focus on. Anyone that keeps their head stuck in one genre is a damned fool, in my opinion.

HD-I: Are you accepting items for review?

MS: Yes. With some stipulations. First, though I'll try, I cannot guarantee that I'll get to every piece that I receive. I will not be accepting electronic fiction, self-published fiction, VHS tapes, comics (sorry, they just aren't my thing) or any form of bootlegs.

HD-I: Do you consider yourself a critic?

MS: Nah, I'm not crazy about that term. I'm just a guy that reads a lot and watches a lot of movies and likes to share the good stuff.

HD-I: Will you have fiction at Horror Drive-In?

MS: No. It's my opinion that few fans read on a computer. Some certainly do, but most of my friends don't and I certainly don't.

I hate to say NEVER, because something could always come up. If Stephen King calls and requests that I publish something of his, or if a lost Ray Russell work is unearthed and I have the chance to use it for the site, then I'd make an exception. Those things are about as likely to happen as me writing a bestseller, so it's safe to say that I won't be putting fiction on the site.

HD-I: Will there be other reviewers at Horror Drive-In?

MS: At the moment, no. I wouldn't want to take anyone's work without being able to properly compensate them. There's no way I can afford anything like that at the present time. We'll see what happens as time goes on.

HD-I: As for the forum, will you lock threads?

MS: If people act like assholes, than I will lock, delete and ban as the situation requires.

HD-I: Isn't that censorship?

MS: Not by my definition. If someone comes into my house and starts mouthing off and acting like a jerk, they're out the door. They can say anything they like outside the property line, as far as I'm concerned.

That's the thing with message boards. Some people think they are public arenas where anyone can act however they care to. But like any home, it takes money and maintenance to establish and keep it. Hosts deserve respect as do other guests. There's really no difference in my eyes between a brick and mortar house and someone's website.

HD-I: What about political threads?

MS: (Groans audibly and melodramatically) The bane of Shocklines! I hate to put a lot of rules in place, but the political threads nearly ruined Shocklines in the past. There are some that crave them, but a lot of people loathed them. I got a lot of feedback from people that hated them. I know that both Matt and I got to the point where we wouldn't even open them.

The thing that I hate most about political threads is that they can make me start to dislike someone that I really think highly of. And it's not just because I disagree with their points. Often I agree with what a person says, but they way they deliver their arguments is highly distasteful. I've heard all the arguments about how important it is to discuss politics and that the subject certainly could be classified as horror, but I always wanted my discussion forum to be a haven away from all of that.

I have often thought that those that enjoy the political threads should start a Horror Fiction Community Political Discussion Forum. Why not?

HD-I: Will you mainly concentrate on positive reviews?

MS: When I was new to the Internet, I saw a lot of places where so many people routinely trashed everything they possibly could. I've seen individuals openly pride themselves on being 'frank', when their honesty looked a lot closer to cruelty to me.

I've always been open to all opinions, but I ask that negative reviews be fair and articulate. I've always hated seeing things like, "It sucked", or "It was STUPID!".

Like I said above, I want to be a positive force in the genre.

HD-I: So, you're Mr. PC, huh?

MS: It's a fine line, you know? It's considered bad form to be politically correct, but I look at the world and manners seem to be out of fashion. Where do you draw the line? I try to be one of the decent people out there.

HD-I: There are some that would argue that point.

MS: Yeah, well no one's perfect.

HD-I: Are you seeking Moderators?

MS: Nope, it's going to be a one man show for the time being.

HD-I: How do you feel about self-promotion from writers and filmmakers?

MS: That's all a part of why Horror Drive-In exists. Self promo is fine, but I hope that people remember that less is often more. Over-exposure can have the exact opposite desired effect. That's the feedback I've gotten in the past.

Of course, if anyone shows up out of the blue promoting themselves or their pals, that's another story. We all know that it is called Spam. Offending parties will be subject to ridicule and deletion.

HD-I: Do you expect to become as big as Shocklines?

MS: God, I hope not. Shocklines is full of great folks, but it just got to be too much. I couldn't keep track of all the members. Sometimes intimate is better.

My happiest memories of Gorezone were when there were only a dozen or so people there. We were as close-knit as an Internet group can possibly be, I think.

I'll just have to play it by ear for a while. Obviously I want to be successful, but I'm not certain what the right amount of activity might be. That said, I hope that everyone that reads this or visits the site participates in the message board.

HD-I: Have you ever had schizophrenic tendencies?

MS: I don't think so. Why do you ask?

HD-I: Well, isn't kind of weird to be interviewing yourself?

MS: Hmmm, I don't know. What do you think?

HD-I: No comment.